Opportunity

Understanding your opportunity space
and deciding how you will position yourself in the market
are the first guiding steps to your entire product strategy

  • Calculator and market and user data to analyse information for product strategy

    Analyse

    Market analysis
    Customer research

  • Number of lamps focusing their light on the right vision and mission and business objectives for the product strategy

    Focus

    Vision, Mission
    Business objectives

  • Pyramid as the offer and value proposition chosen in the product strategy

    Offer

    Product solution
    Value proposition

Next

Model framing